Turn your guest list into bookings.
Choose who to bring back, write to them by email or on WhatsApp, and see for every send how many bookings it brought in, and what they were worth.
- Segment
- Regulars not back in 90 daysv2
- Templates
- French · English (fallback)
- Audience
- 412 eligible · 24 excluded
- Click€318Sophie MartinFri · 21:00 · 6 covers
- Send€96Yanis HaddadSun · 12:45 · 2 covers
- Click€212Camille RouxSat · 20:30 · 4 covers
Your audience, in one sentence.
Regulars who haven't been back in three months, big spenders, guests tagged "Birthday": describe them in your own words, AI writes the rules, and the preview shows right away how many guests match, and who they are.
- Number of visits
- Last visit
- Total amount paid
- Average basket
- No-shows
- Tags
- Language
- Booking source
You stay in charge of the rules
AI suggests, you review: every rule stays visible and editable by hand before you publish. Your custom guest fields are available too.
A segment that stays accurate
"Not back in 90 days" is recalculated at every send. The same segment serves all your campaigns, with no list to rebuild.
- Number of visitsGreater than or equal2
- Last visit dateOlder than N days90
- No-showsEquals0
- FRClaire DuboisVisits: 5 · Last visit: 14 May
- FRKarim El IdrissiVisits: 3 · Last visit: 2 May
- ENEmma LawsonVisits: 2 · Last visit: 21 Apr
Every send has its number.
Who received the message, who opened it, who clicked, who booked. Above all, attributed revenue: the total of bookings made by recipients in the 7 days after the send. You know which campaign to run again.
- 7 days
- attribution window after each send
- Click or send
- each conversion shows whether the guest clicked before booking
- 6 steps
- from message received to booking, bounces and unsubscribes included
The same tracking works for your other links: Instagram bio, Google profile, TripAdvisor, QR codes. Every booking is credited to the source that brought it.
Hi Camille, the terrace at Le Comptoir reopens this Saturday. We'd love to see you again: shall we keep a table for you?
A short message, one button to book.
Your guests get a message in your name, on the channel they actually read. One button takes them to your booking page: they pick a slot, and the booking shows up in the campaign report.
WhatsApp, to be read
Meta-approved templates with a "Book now" button that opens your portal. Before sending, EatNow shows you the estimated cost, country by country.
Email, to tell the story
A new menu, a special night, a seasonal set menu: a visual editor and an AI assistant for the layout, with the guest's name and your booking link filled in for you.
In the guest's language
On WhatsApp, French speakers get your French version and everyone else the English one. A test on your own phone before every send.
Your guests stay your guests.
A guest list takes years to build and one campaign too many to damage. These protections run on every send, with nothing to set up.
3 messages per guest in 7 days, at most
A guest who already received three marketing messages this week is skipped for this send. Your best guests aren't solicited by every campaign.
A first batch before everyone else
Sending starts with 50 recipients, then moves on in batches. Above 0.1% spam complaints or 3% invalid addresses, the campaign pauses on its own.
An unsubscribe is final
Every email carries an unsubscribe link, added for you. An unsubscribed guest, a bounced address or a complaint is never contacted again, not even by a new campaign.
What's sent stays as it was
The audience is frozen at launch and the campaign keeps the segment version it used. Editing a segment never changes a past send: your reports stay comparable.
Before your first campaign
Do I need WhatsApp to run campaigns?
No. Email campaigns work on their own. WhatsApp comes in once your WhatsApp Business account is connected to EatNow and your marketing templates are approved by Meta.
How much does a WhatsApp send cost?
Meta bills each delivered marketing message at the rate of the recipient's country, directly on your WhatsApp Business account. EatNow shows an estimate before sending and takes no commission on it.
How is a booking attributed to a campaign?
A booking counts if the recipient books within 7 days of receiving the message. If they clicked a link in it before booking, it's attributed to the click, otherwise to the send. Attributed revenue adds up the amount recorded on those bookings.
Can my guests unsubscribe?
Yes. An unsubscribe link is added to every email automatically, and it applies to all your later campaigns on that channel. Guests on your blacklist are never contacted.
Who on my team can send a campaign?
Rights are granted per team member: view reports, prepare a segment or a draft, publish, launch. Preparing a campaign doesn't mean being allowed to send it.
Can I schedule a send?
Yes. Launch right away or pick a date and time, in your restaurant's time zone. The recipient list is computed when the send actually starts, not when you schedule it.
Bring your whole room onto EatNow.
Reservations, deposits, WhatsApp confirmations, CRM, reporting — one single system. Human support, in French and English, from people who've worked service.